1997 to 2008

Redcats Group (part of PPR group)

Board Director of Redcats UK Brands Ltd.

Director & General Manager, La RedouteUK

Brand Director, Empire Stores

Marketing & e-Commerce Director, Redcats UK

General Manager (Interim), La Redoute Portugal

Achievements included:

- Managing profitable growth of La Redoute UK, doubling sales in 5 years

- Transforming La Redoute into a predominantly online business

- Overseeing launch of group websites

- Managing up to 250 staff in Marketing, eCommerce, Finance, Product Management, Creative

- Member of International Management Committee of La Redoute (operating in 18 countries)